AI for management sales operations administration business owners
AI for Business School Online
Program Structure:
- Duration: 24 classes + 108 lab hours – 180 total session hours
- Format: Interactive classroom sessions with a mix of lectures, discussions, case studies, guest speakers (successful small business owners using AI), and project work. Emphasis on peer learning and sharing.
- Courses: 4 core courses, 6 classes each on Mondays and Wednesdays
- Start Date: May 14th
- End Date: August 13th
- Time: 9 am – 12 pm | Tue + Thu
Courses:
1. AI for Small Business Operations
2. AI for Supercharged Sales
3. AI for People Management (Even with a Small Team)
4. AI for Better Products and Services
1. AI for Small Business Operations
2. AI for Supercharged Sales
- Course Description: Learn how to leverage AI to boost sales, improve customer relationships, and market your business more effectively.
- Classes:
- Class 7: AI for Finding and Keeping Customers: Lead generation, qualification, and nurturing with AI.
- Project: Use an AI lead generation tool (e.g., LinkedIn Sales Navigator) to identify potential customers.
- Class 8: AI for Personalized Marketing: Targeting the right customers with the right message at the right time.
- Project: Create a targeted email campaign using an AI marketing platform (e.g., Mailchimp).
- Class 9: AI for Social Media Mastery: Content creation, scheduling, and audience engagement with AI.
- Project: Use an AI social media tool (e.g., Buffer) to schedule and analyze your posts.
- Class 10: AI for E-commerce Success: Product recommendations, personalized shopping experiences, and AI-powered stores.
- Project: If applicable, explore adding AI-powered product recommendations to your online store.
- Class 11: AI for Understanding Your Customers: Sentiment analysis, customer feedback, and improving your offerings.
- Project: Analyze online reviews of your business using an AI sentiment analysis tool.
- Class 12: AI for Sales Forecasting and Growth: Predicting sales trends and planning for the future.
- Project: Use a simple AI forecasting tool to predict sales for the next quarter.
- Class 7: AI for Finding and Keeping Customers: Lead generation, qualification, and nurturing with AI.
3. AI for People Management (Even with a Small Team)
- Course Description: Discover how AI can assist with HR tasks, even in small businesses with limited staff.
- Classes:
- Class 13: AI for Smarter Hiring: Streamlining recruitment, screening candidates, and reducing bias with AI.
- Project: Use an AI-powered resume screening tool to evaluate candidates for a hypothetical position.
- Class 14: AI for Employee Training and Development: Personalized learning, skills gap analysis, and efficient onboarding.
- Project: Explore AI-powered learning platforms and identify resources relevant to your employees.
- Class 15: AI for Boosting Employee Engagement: Communication, feedback, and creating a positive work environment.
- Project: Research and present on an AI tool that can improve internal communication or feedback mechanisms.
- Class 16: AI for Performance Management: Tracking progress, setting goals, and providing constructive feedback.
- Project: Develop a basic framework for using AI to track employee performance on key metrics.
- Class 17: AI for Freelancers and Contractors: Managing remote teams, automating tasks, and improving collaboration.
- Project: Explore AI tools that can help manage projects and communication with freelancers.
- Class 18: The Ethics of AI in People Management: Ensuring fairness, transparency, and responsible AI use.
- Project: Group discussion: Potential biases in AI and how to mitigate them in HR.
- Class 13: AI for Smarter Hiring: Streamlining recruitment, screening candidates, and reducing bias with AI.
4. AI for Better Products and Services
- Course Description: Learn how to use AI to improve your offerings, innovate, and meet customer needs more effectively.
- Classes:
- Class 19: AI for Product Development: Market research, idea generation, and prototyping with AI.
- Project: Use an AI tool to generate new product or service ideas based on market trends.
- Class 20: AI for Understanding Your Market: Analyzing competitor activity, identifying trends, and staying ahead.
- Project: Use an AI tool to analyze your competitors’ online presence and marketing strategies.
- Class 21: AI for Content Creation: Generating product descriptions, marketing materials, and website content.
- Project: Use an AI writing tool to create compelling product descriptions or website copy.
- Class 22: AI for Customer Feedback Analysis: Extracting insights from reviews, surveys, and social media.
- Project: Use an AI tool to analyze customer feedback and identify areas for improvement.
- Class 23: AI for Personalized Experiences: Tailoring your products and services to individual customer needs.
- Project: Brainstorm ways to use AI to personalize your customer experience (e.g., personalized offers).
- Class 24: AI and the Future of Your Industry: Anticipating changes and leveraging AI for innovation.
- Project: Group discussion: How AI might disrupt your industry and how your business can adapt.
- Class 19: AI for Product Development: Market research, idea generation, and prototyping with AI.
Key Outcomes:
- Gain a comprehensive understanding of AI tools and techniques.
- Develop strong creative thinking and problem-solving skills.
- Design and build your own AI tools.
- Identify and exploit business opportunities with AI.
- Be prepared to thrive in the dynamic and ever-evolving world of AI.
Online Tour
Schedule an online video tour and get a first person look at the virtual and physical campus.
